MacKenzie Rice

Background

About MacKenzie Rice

I’m an experienced influencer marketing professional with a passion for creating impactful campaigns that drive brand growth and engagement. Currently, as an Influencer Campaign Manager at AspireIQ, I manage large-scale paid influencer, UGC, and affiliate campaigns for major brands, working with over creators at a time. My role involves sourcing and vetting influencers, negotiating deliverables and terms, and overseeing campaign execution from start to finish, ensuring clients’ goals are met and results are delivered on time.With a background in production and business development, I bring a strong combination of creative and strategic skills. While working on the set of Snowfall, I honed my ability to coordinate teams and streamline operations under tight deadlines, while at CreatorIQ, I excelled in driving new business by researching trends and developing personalized outreach strategies for clients.Throughout my career, I’ve developed a keen eye for identifying top talent, building strong client relationships, and delivering high-impact results. My commitment to collaboration and communication allows me to thrive in fast-paced environments, consistently exceeding expectations.