Maddie McDaniel

Background

About Maddie McDaniel

As a Media Manager at STFRD, a leading digital marketing agency, I create and execute innovative media strategies for various clients across different industries. I leverage my writing and public relations skills to craft engaging and persuasive content, such as social media posts and thought leadership, that generate brand awareness and increase conversions.My passion for communication and media stems from my academic and athletic background. I hold a Master's degree in Communication and Media Studies from the University of Southern California, where I learned how to analyze and produce effective and ethical media messages for diverse audiences and platforms. I also have a Bachelor's degree in Public Relations, Advertising, and Applied Communication from James Madison University, where I was an All-American Division I lacrosse player and a National Champion in 2018. As a captain for two years, I developed strong leadership, teamwork, and organizational skills that I apply to my current role. I am always eager to learn new things, challenge myself, and collaborate with others to achieve the best results.