Madison Vine

Background

About Madison Vine

Passionate about strategic communications, tourism, and brand engagement, I have spent over a decade leading marketing, public relations, and event initiatives that drive meaningful impact. My expertise lies in crafting compelling narratives, fostering stakeholder relationships, and executing multi-channel campaigns that elevate brand visibility and community engagement. Currently, as Channel Marketing Manager at Andrew Peller Ltd, I develop and execute strategic marketing initiatives for a portfolio of luxury wineries, restaurants, and hospitality experiences. I specialize in cross-functional collaboration, digital storytelling, media relations, and integrated marketing strategies that enhance consumer engagement and business growth. Beyond my corporate role, I am deeply involved in non-profit governance, serving as Past Chair of the Board of Directors for Wineries of Niagara-on-the-Lake and as a Board Member for Tourism Niagara-on-the-Lake. In these roles, I have led rebranding efforts, helped develop strategic plans, and cultivated partnerships that have strengthened Niagara’s position as a premier travel destination. I thrive in dynamic, fast-paced environments where creativity, strategic thinking, and collaboration intersect. My goal is to continue leveraging my leadership in marketing and communications to drive growth, engagement, and advocacy for organizations committed to innovation and impact. Let’s connect!