Maggie Johnson

Background

About Maggie Johnson

I’m a strategic event project management and event technology leader focused on making things better — for people, processes, and outcomes. I’m driven by operational excellence, purposeful change, and elevating the attendee experience through thoughtful design and disciplined execution.At AD, my role has evolved to focus on identifying high-impact opportunities, partnering cross-functionally, and strengthening how we plan, execute, and optimize events. My work centers on improving the systems behind the scenes so teams can move faster, decisions are better informed, and experiences are more consistent and scalable.My contributions span areas such as: • Enhancing data collection and feedback methods to support more informed decision-making • Improving reporting and visibility across teams and business units • Streamlining registration, payment, and onsite workflows for reliability and ease of use • Advancing sponsor-facing technologies to increase engagement and value • Evolving the mobile app into a more dynamic engagement and content hub • Introducing practical, scalable check-in and badge-printing solutions aligned with both operational and financial goalsI bring experience managing events ranging from intimate programs to large-scale, enterprise-level events — including Fortune 500 environments — providing a strong foundation for anticipating risk, designing for scale, and balancing innovation with operational realities.I’m known for translating complexity into clarity, approaching problems with intention, and mentoring others so they can work confidently with tools, data, and processes.As a competitive and endurance athlete, I bring discipline, resilience, and a continuous-improvement mindset to everything I do.