Mahbub Alam

Background

About Mahbub Alam

Enthusiastic and results-driven Marketing Manager with a knack for developing and implementing strategic marketing initiatives that fuel growth. Currently, I'm leveraging my expertise at QUIS, a SaaS company, where I manage a range of paid marketing channels, including Google, LinkedIn, Xing, and Microsoft. Since joining QUIS in April 2022, I've achieved a remarkable 103% increase in leads and a 24% increase in our customer base within the first year. I've also doubled our social media following through strategic organic content creation.My full-time marketing journey began at Mohr Marketing as an Online Marketing Manager, where I honed my skills in planning and executing online marketing strategies. There, I significantly reduced cost per acquisition by 96.25%. This role allowed me to develop a robust skill set in digital marketing, search engine marketing, Google Tag Manager, Facebook Pixel Manager, and content creation.In addition to my marketing roles, I've also contributed to academia as a Visiting Lecturer of English Literature at the University of Bamberg. This unique blend of experiences has allowed me to combine creativity, strategic thinking, and a passion for connecting with audiences.I hold a European Joint Master's Degree in English and American Studies from Otto-Friedrich-Universität Bamberg and have participated in the Erasmus Plus Exchange Program at Karl-Franzens-Universität Graz. I am also certified in Google Ads, Gsuit, The Fundamentals of Digital Marketing, Google Analytics for Power Users, Growth-Driven Design, and SEO.I also have a strong background in visual content creation, with proficiency in Adobe Photoshop, Adobe Lightroom, and professional photography. I am comfortable with creating engaging content, developing websites, and optimizing for search engines.In the ever-evolving world of marketing, I constantly strive to stay ahead of the curve, seeking out new strategies and tools that can drive growth and engagement. I'm always open to connecting with other professionals, discussing the latest digital marketing trends, or exploring new opportunities. Feel free to reach out!