Mahwish Ehsan

Background

About Mahwish Ehsan

My passion for attention to details goes hand in hand with design and analytics. 10 years ago, I started as a ceramic sculptor roving across Europe to find the best kaolin. Landing in the land of opportunities “Dubai” I made my way into the technology industry & now I find business prospects in high ARPU markets for digital content monetization. My expertise falls in strategic revenue generation for digital products in the Telco sector, mainly in the Middle East and Africa but my business mind and heart are inclined towards Africa. Besides the spiking revenues, there is only one thing that can make me skip a heartbeat is my beloved son. I put all these elements of my personality into region specific strategy development for content and its monetization. I usually spend my days with a heavy use of the words “ARPU, CPA, ROI, API, Callback notifications & Profitability”. I learn something new every day and shall keep learning till the day I live. I believe in freedom to learn and sky is my limit.