Maike Textor

Background

About Maike Textor

SMARKETING, STRATEGY, TRANSFORMATION & LEADERSHIP I Who am I, and if so, how many? I see myself as a SMARKETING ENTHUSIAST - as an expert who successfully brings the worlds of marketing and sales together: with the client in focus, the "truffle nose" and a good feeling for their needs, the joy of marketing products that solve real problems. And finally, with the drive, coordinated with the business goals and hand in hand with sales, to orchestra the marketing keyboard of on- and offline channels in such a way that the target group is best reached. And buys! WHERE DO I COME FROM? AND WHAT DO I BRING WITH ME- 14 YEARS OF MARKETING EXPERIENCE in global and local leadership positions of MedTech/Life Sciences brands in the premium segment with a successful implementation track record - 8 YEARS SALES EXPERIENCE in direct client responsibility for FMCG/Premium Beauty brands with full client P&L responsibility and proven sales growth STRATEGIC HELICOPTER PILOT - ENTREPRENEURSHIP: I bring this to the table by always putting strategy and goals before action. I build new market initiatives holistically, always thinking from big to small - COURAGE: I have a lot of it, because I always try new ways to achieve the best results, especially with small budgets TACKLING INITIATOR, CHALLENGER & TRANSFORMER - QUESTIONING THE STATUS-QUO - this is what I do in relation to processes, concepts and organisations in healthy intervals in order to advance efficiency, business success and team culture - DIGITAL TRANSFORMATION is what I have initiated several times, especially in B2B processes NATURAL LEADER & INTEGRATOR - COMMUNICATION in a clear, pointed way, with a portion of "twinkle in the eye"- with this I bring lightness and motivation into the team, even in complex or difficult situations - TRANSPARENCY, OPENNESS AND VALUATION, these are my guiding principles as a female leader Do you feel like networking? Then I look forward to hearing from you here on LinkedIn.