Malik Chahed
Executive Director Customer and Content Strategy Oncology at Novartis
Based in Basel, Switzerland
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Seniority
Director
Department
Advertising & Marketing
Location
Basel
Industry
Pharmaceutical Manufacturing
Company size
87K
Contact information
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Background
About Malik Chahed
Digital and innovation leader, PharmD, Key note speaker, panelist and facilitator, passionate about science to support patient needs through innovative therapies for the past 8 years at Novartis Oncology. As a Global Omnichannel director for the hematology franchise for Novartis Oncology, I am focusing on creating superior customer experiences through personalized customer journey with digital analytics and automation Leading AMAC oncology digital and transformation with Omnichannel customer engagement transformative projects (CRM based field associate digital enablement ) HCP portal, reporting tools and insights generation through AA and AI Leading culture change to empower Local with digital and simplifying process with new technologies 2016 HEAD of digital EGM Novartis oncology Driving digital strategies in Emerging growth market(MENA,Asia, China, Russia,Turkey and Australia) to deliver multichannel engagement to our customer to improve our patients lives Drive change within the organization to embrace the digital revolution Implement common measurement for all digital tactics within the region and their CRM integration 2013- Digital and service coordinator Responsible for the Digital strategy of French oncology business Unit, ‒ Leading change management for Field force, marketing and regulatory ‒ Active participation in CPO digital governance ‒ Initiating and Coordinating Mobil Apps, Serious gaming, Web,E detailing ‒ Responsible for the compliance for the digital project according to global and local guidelines 2012-2013 Project Director at DR COM Health International Project coordination, over 40countries for pharmaceutical industries Management of Project managers Team and developement team Main expertise- Multi channel digital communication -Digital Sales Aid -Remote edetailing -Digital Congress -Content and Channel mix consulting - CRM and Business intelligence 2011- 2012 Global Project Coordinator at DR COM Health Management of Project managers Team EMEA project coordination, over 20 countries for pharmaceutical industries 2011 - 2011: CSL Behring, Paris (75), France. Product Manager Immunology Privigen ®, Hizentra ®, ® and Rophylac Vivaglobin ® Management of a range of subcutaneous and intravenous immunoglobulin (turnover> 50 M €). Launch of a new immunoglobulin (Hizentra) subcutaneously.
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