Mallory Bailey

Background

About Mallory Bailey

Dynamic and results-driven music industry veteran with over 20 years of experience specializing in artist and brand management. Proven track record of driving substantial revenue growth for artists and brands year over year through strategic planning, innovative marketing initiatives, and effective artist and brand development. Adept at building and nurturing strong relationships with artists, major and independent record labels, brands, partners, and industry stakeholders to maximize revenue-generating opportunities while enhancing brand visibility. Skilled in identifying emerging trends and leveraging market insights to capitalize on new business opportunities. Proficient in communication, organization, scheduling, budgeting, negotiating, handling confidential information, and calendar management. Recording Academy Member - Los Angeles Chapter. My passion for the music industry began at an early age. Over the last two decades, I’ve worked as an artist, a manager, and a creative. I've led various projects ranging from fronting pop and alternative bands, to EP and Album launches, to developing a first-of-its-kind mental health fund, to negotiating $10MIL in contracts, to rebranding a major media platform while achieving #1 ratings, and so on. With more than half of my life spent in music, I continue to maintain a curious and proactive approach to my work. I'm always eager for new opportunities and excel in collaborative settings, learning from others while combining my expertise.