Manjush Kumar Cheruveedu

Background

About Manjush Kumar Cheruveedu

Senior Technology Executive with 25 years of experience in providing technology strategy consulting and leading large teams of globally distributed multi-disciplinary product engineering teams. Played multiple roles as Engineering Director, Marketing Technology Capability Lead and Digital Technology Expert to help solution and drive digital transformation programs with specific focus on Retail, FSI and Healthcare industries. Advised C-Level leadership to drive the evolution of digital capabilities and to deliver highly complex, enterprise-class digital platforms that are tightly integrated between e-commerce, marketing technology and customer data platforms. Summary of experience & capabilities:(1) Roles Played:• Led Engineering transformation initiatives for a large US based retailer in Home Furnishing & Domestic Merchandize space. Led teams that engineered responsive omni-channel experiences for multi-brand & multi-geography scale• Played Engineering Leadership consulting role for a premium luxury North American retailer and helped establish engineering teams that re-designed & re-platformed omni-channel customer experiences with focus on increasing customer engagement, improving Average Order Value and increasing conversion rate• Led engineering teams for a Global Life Sciences client with focus on B2B eCommerce, eProcurement, Marketing Technology and connected customer experiences• Led Marketing Technology Transformation and helped establish a centralized customer data platform for one of North America’s largest Wealth Management Investment Company• Led multiple initiatives for a North America Insurance Provider in establishing CPQ for Insurance products & self-service customer experiences(2) Digital Engineering Transformation Experience Areas:• Strategize & identify technology capabilities & engineering stack• Enterprise Integration Architecture & Roadmaps• Establish Team capability Models• Evaluate & establish Engineering Capability Maturity Models• Establishing & Scaling Product Engineering Teams• Leading cross-functional product engineering teams(3) Engineering Capability Focus Areas:• Marketing Technologies (CMS, Tag Management, Analytics, A/B Testing, personalization)• B2C & B2B eCommerce• Micro-Services & Cloud-native Architecture• Experience Commerce/ Headless Commerce• Enterprise Integrations and Payment Solutions• Hyper Scale Auto-Healing & Auto-Scaling Platforms• Multi-brand, multi-tenant, multi-geography SaaS based platforms• Customer Data Platforms