Manuel Jara

Background

About Manuel Jara

I’m a growth-driven executive with a rare blend of corporate leadership and entrepreneurial execution. I’ve successfully scaled operations and brands across both media and product-driven industries. With 20+ years leading business development and market expansion across LATAM and the U.S, I bring strategic clarity, international negotiation expertise, and a multicultural perspective to every challenge. As Head of Strategic Business Development at Promaker, I led the brand’s expansion into multiple countries, developed a product roadmap with 400+ SKUs, managed investments exceeding $4M, and negotiated with global partners in Asia, Europe, and Latin America. These initiatives drove consistent revenue growth of over 70% and significantly improved operational efficiency and customer satisfaction KPIs. My strengths lie in international negotiations, product-market fit strategy, supply chain optimization, and leading cross-functional teams through transformation and growth. I also bring deep insights into both B2C and B2B markets, having closed high-impact partnerships with major retailers such as SEARS Mexico. I’m enhancing my technical capabilities through HarvardX’s Data Science & Machine Learning program to integrate analytics and innovation into business decision-making further. Key Skills: • Strategic Planning • LATAM Market Expansion • B2B & B2C Sales • Brand Development • International Negotiation • Supply Chain & Product Strategy • Agile Leadership • Customer Experience (CX) Open to new leadership roles in business development, operations, strategy, or growth management — particularly in product-based companies seeking to expand regionally or globally