Marcel Hoes

Background

About Marcel Hoes

In an ever-changing world, it is essential for any organization, brand or institute, regardless of size or scale, to keep innovating and remain relevant. With my expertise, it is my personal mission to drive innovation and improvement for better business results. The right marketing strategy is critical to achieve successful innovation and can be compared to a ‘mise en place’: putting everything in place before you start, leading to an efficient and organised way of working. Interacting and working together with people boosts my energy. It’s all about pushing forward with others to deliver great outcomes. Holds over 30 years of experience in leading positions at national and international well-reputed companies and institutes in media, consultancy and education, including the Nyenrode Business University, the Dutch broadcasting company and the World Association of Newspapers and News-publishers. Specialties: Marketing and innovation strategy and Management consultancy.