Marco de Carli

Background

About Marco de Carli

Marco is an entrepreneurial manager with more then 18 years of international innovation projects in brand experience design, service and retail design. As a Founding Partner and CEO of DINN, he identifies, leads and develops, in consultation with the board, the company's international growth strategy in the identified key markets such as Italy, Europe and U.S.(New York). Internally he leads the strategy and creativity of design innovation projects with a brilliant team, more in detail:"DINN! ideate and design brand and retail experience in spaces to get positive impact on people and business" within human-data centred design approach. He acts as Professor and Speaker in various Universities in Italy and something in US. He enjoys speaking publicly in global and Italian conferences about how design can shift the business with amazing ideas integrating humans, digital and technology. Prior to joining DINN, he spent 6 years with an Italian Retail Design firm where he managed Marketing and New Business activities of the company and lead the Strategy of Retail Innovation projects; in the last years, he had the opportunity to collaborate on several Papers about how the Customer Experience is changing in the Digital Era. He was a speaker at international events or Institutions such as Talent Garden, IED and EFMA Conference. Marco is a passionate about business and marketing innovation, design, leadership and technologies, coming from his inspirational birthplace, Ivrea. He believes strongly that in every project is important to start from “why” is important to create a new shift, “how” you can act in order to success and the “what” you have to create in order to delight customers and employees.