Marco Neukom

Background

About Marco Neukom

I’m a marketer who thrives where strategy meets execution — and where budgets are tight enough to force real creativity (red. I like startup & scaleup) Over the years, I’ve built marketing engines, brands, and go-to-market strategies across tech, IT, and energy — from international corporations to startups. Whether it’s defining a market position, building lead gen funnels from scratch, or turning “we should do some marketing” into a scalable system, I like to connect the dots between business goals and actual, measurable impact. Currently, I’m leading the commercial marketing efforts at Elby, driving brand positioning and demand generation in the fast-growing EV charging space. Before that, I helped shape the marketing direction at twoday IT Minds, and earlier on, I navigated the intersection of data, projects, and product at DLF. I believe good marketing is about understanding people — what drives them, what annoys them, and how to show up in a way that feels both smart and human. Also, I like sports & wine. At my age, no problem at the same time.