Marco Poli

Background

About Marco Poli

I believe in getting things just right; for my business, for my clients and for myself. That’s why I invested in the right training and qualifications to lay a solid foundation for a career in printing that’s lasted me a lifetime; over 25 years to be exact. My time in industry was spent picking up and honing my skills using a broad spectrum of hardware and techniques, from lithographic and silk-screen presses to industrial large-format technology. Soon, I was managing presses and liaising with clients directly to better understand what they need from a service like mine. One of the most important lessons I learned came from seeing things from the client’s perspective. Experience working for the Woolwich Building Society gave me a vital insight into how financial services marketing really works. Constant pressure to deliver results meant a reporting-driven, measurable solution was sorely needed. I founded PremCom in 1990 as my own arena for getting to grips with the latest in print technology. I’m lucky to find myself in an industry whose future interests me as much as its heritage. Even when switching to digital tech became the smart move in 2005, I hung onto the capacity for small litho print runs which I maintain to this day. Call it nostalgia. Today, I’m focused on print management, helping over happy clients like Countrywide, LSL and Capita realise their potential for reaching out to more of their customers. That means constantly investigating and investing in the latest technology, without ever losing sight of the human element to this huge, critically important industry.