Marcus Hasselblad

Background

About Marcus Hasselblad

Accomplished business executive in the area of digital business transformation, customer experience, omni-channel commerce, web platforms and mobile solutions. Delivered solutions for large multi-national customers in the areas of e.g. Automotive and Manufacturing, Retail, Telecom & Media, Travel & Hospitality, Financial Services, Energy Services, Consumer Goods and Public Services. Experienced in international management, having worked and sold work across the Nordics, in the US, Germany and UK. Member of the Group Leadership of Innofactor and previous member of the Global Leadership Team of Publicis Sapient. Some areas of achievements are- Built up the Sapient Nordics business from scratch - Led the transformation and integration of SapientRazorfish & DigitasLBi into Publicis Sapient - Established a successful sales organization - Advised C-level executives of leading multi-national automotive, transportation, manufacturing, retail and telecom & media clients on digital transformation, digital commerce and customer experience - Managed large scale programs with local and offshore development using agile methodologies - Architected various customer solutions ranging from e-commerce, digital marketing, customer call centers, knowledge management systems, multi-channel web portals, enterprise architecture planning, wireless productivity, sales force automation and more- Presented digital marketing & commerce trends at leading Nordic conferences and customer events Inspired by creating digital solutions that achieve the right outcomes for customers and consumers. Passionate about bringing the best out of teams, making them achieve things they didn't know was possible.