Marcus Stephens

Background

About Marcus Stephens

Accomplished Senior Director-level commercial strategist and digital transformation leader with 20+ years steering high-impact initiatives in the digital media and advertising sectors. Expertise in developing and executing go-to-market strategies, driving multi-million dollar revenue growth, and expanding market presence for globally recognized brands including Microsoft, Unilever, P&G and Absa Bank. Key areas of impact: Market Expansion & Revenue Growth: Successfully launched and commercialized MSN Kenya and MSN Nigeria, establishing Microsoft’s digital footprint in Africa and unlocking new revenue streams. Consistently exceeded targets managing large-scale client portfolios. Programmatic Advertising & AdTech Innovation: Pioneered the first publisher SSP and private marketplace in South Africa, fundamentally shaping the region's programmatic advertising ecosystem. Strategic Leadership & Client Relations: Cultivated robust C-level and senior stakeholder partnerships, driving collaboration and innovation for exceptional commercial outcomes. Expert in omnichannel digital marketing strategies. Seeking an Executive or Senior Director role within a dynamic digital media or advertising organization, focused on leveraging deep industry knowledge to drive innovation, market share, and profitability.