Mari Assefa
Senior Director, Creative & Seo at Seven Hills Global
Based in New York, United States
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Seniority
Director
Department
Other
Location
New York
Industry
Hospitality
Company size
49
Contact information
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m•••••••@sevenhillsglobal.com
Phone
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Background
About Mari Assefa
Creative SEO enabled with 20 years professional experience as a web developer, super-charged to deliver insights backed by a solid technical foundation, diverse skill set and understanding of lots of techno-babble. I use my super powers for awesome. In 160 characters: Programmer, SEO, web designer, tech writer, cat rescuer, printmaker, screenprinter, shoemaker, costumer, corsetiere, cake artist, jewelry maker, craft ninja Specialties: SEO, E-commerce, Analytics, Project Management, Front and back-end programming: LAMP toolkit. JavaScript, jQuery, HTML/5, CSS. Server administration: Linux, FreeBSD, MacOS. Agency-side SEO project management for enterprise-level clients such as: Mattel, MSNBC, Kraft Foods, Barneys New York & Fisher-Price. Web development specializing in fantasy sports games & sweepstakes promotions. Projects for Fortune 100 clients include: Ford Motors, Daimler-Chrysler, Kraft Foods, PepsiCo, Goldman Sachs & Sysco. Highlights: Mattel: Developed SEO strategy for 10 brands including Barbie.com; campaign wins included up to 1,500% increase in SEO traffic YoY Kraft: Exceeded 12-month campaign goals within 3 months: 20% increase in share of voice and SEO traffic Barneys NY: Increased revenue from SEO 30% YoY; increased SEO traffic 11% and share of voice 184% Anjellicle Cats Rescue: Developed crowdsourced fundraising site that raised over 130K in first year Masterminded social media campaign to win $50K Facebook contest
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