Mariele Berkowitz

Background

About Mariele Berkowitz

Results-driven PR and communications professional with expertise in brand storytelling, media relations, and influencer marketing across consumer, lifestyle, and fashion brands. I specialize in creating strategic campaigns that enhance brand visibility, secure top-tier media coverage, and build meaningful industry connections. Skilled in crafting compelling narratives across paid, owned, and earned media to strengthen brand positioning and drive audience engagement. I’ve successfully managed influencer partnerships, executed brand activations, and leveraged data-driven insights to optimize marketing strategies for a wide range of brands—from sustainable fashion and heritage labels to lifestyle tech and creative campaigns. I thrive on connecting brands with the right audiences and seeing stories come to life in ways that resonate and leave an impact.