Mark Commins

Background

About Mark Commins

Commercial Strategy & Operations Lead for Retail, UKI GTM, aligned to major UK Retail advertisers. Partners with Directors and executive stakeholders to define strategy, identify high impact opportunities and design structure to ensure rigour and operational execution across sales teams. Additional expertise with planning, communicating and executing large-scale organisational changes as well as ongoing management of headcount and resourcing. Extensive previous experience in online advertising as a Principal Account Manager, 10+ years driving profit and growth via Google products for some of the largest Retailers in the UK across multiple subverticals including Fashion, Department Stores, Grocery, Home and Pharma. Additional leadership roles across UK/Ireland and EMEA teams for large customer sales teams. Expertise in stakeholder management and change management, influencing many levels and functions, within Google and large, complex, strategically important customers. Partners and manages relationships with cross-functional teams, including product & tools teams, to design and improve sales tools and processes. Clear, effective communicator with ability to create and deliver compelling presentations. Excellent problem solver, using deep product and core tool knowledge to produce innovative solutions and effectively deploy them. Passion for simplification and practical application, driving continual process improvement and applied learning in all teams. Strategic planner with an analytical mindset, producing key insights & communicating clear guidance with a particular interest in Retail, Search, Trends- and Automation-/AI-based areas.