Verified recordMedia Production

Mark Krstich

Founder at Craftworks

Based in Pasadena, United States

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Seniority

C-Team

Department

General Business & Management

Location

Pasadena

Industry

Media Production

Company size

18

Contact information

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Email

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m•••••••@craftworksla.com

Phone

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+1 ••• •••• ••••

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Background

About Mark Krstich

Leading sales, brand management, and strategic growth for an award-winning, estate-grown tequila from the Jalisco Highlands (Double Gold Blanco & Reposado, Gold Añejo – SF World Spirits). Proudly Farmer-owned and scaling across key channels.Primary Duties & Responsibilities- Direct sales strategy and execution across on-premise and off-premise channels- Oversee market development, new account acquisition, and territory expansion- Manage distribution partnerships and self-distribution operations- Drive brand positioning, storytelling, and premium market presence- Lead high-volume activations, events, and trade relationships- Build and maintain sales performance infrastructure (targets, tracking, rep quotas)- Develop pricing models, unit economics, and margin discipline- Coordinate DTC/e-commerce setup and digital sales tools- Serve as central hub for all brand assets: sell sheets, guidelines, performance metrics, growth plans

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Mark Krstich Email & Phone Number @ Craftworks | Kipplo Discover