Mark Strausberg

Background

About Mark Strausberg

Solutions finding, results-oriented marketing professional who synthesizes data analysis and marketing to ensure business success. Strategic business partner in developing and driving targeted marketing and business development initiatives to facilitate executive decision making and increase revenue potential. Omichannel strategist who utilizes consultative approach to assess critical client and business needs, delivering custom solutions and measurable results. Skilled at data analysis using statistical database software, mapping programs, and 3rd party information from individual customer level to ‘macro’ customer level. Analytical mindset through which bottom line-focused and concise counsel is presented. Generated/saved hundreds of thousands of dollars with creative problem solving skills by promoting new approaches, and procedures to effect continual improvements. Specialties include: Strategic Planning & Execution • Business Development • Competitive Analysis • Data Analysis Market Research • Campaign Development & Management • CRM Management • Needs Assessment • Customer Profiling & Segmentation • Customer Valuation • Modeling & Pricing • ROI • Survey Design