Mary van Otterloo

Background

About Mary van Otterloo

As an experienced Product Manager, I thrive on delivering impactful products that enhance customer experiences while driving business success. With a strong foundation in data analysis, I excel at making fact-based decisions that shape strategic roadmaps and fuel growth. I'm particularly excited about the transformative potential of machine learning and generative AI in product development—enabling faster insights, more effective ideation, and accelerated go-to-market strategies. I’m eager to apply my expertise to build innovative, customer-centric solutions that create a competitive advantage. More personally, I am a voracious reader, but am also committed to getting off the couch to run outside, even through the Minnesota winters! I have a Golden Retriever puppy that has taken over my life and my furniture and has broken every rule I ever had for dogs. Recent Experience Highlights: • Developed and implemented a solution to help customers resolve credit card authorization issues when renewing their loyalty program membership, reducing failed attempts by 6% in one year and driving millions in annualized revenue. • Led cross-functional teams to launch a new module highlighting member protection in the digital cancellation flow, reducing intent to cancel by 190 bps. • Optimized back-end processing systems, resulting in a 319% month-over-month increase in credit card pre-authorizations. • Leveraged Generative AI to analyze customer sentiment and generate data-driven recommendations for in-store experience improvements for members. Expertise: Product Management | Strategy Development | Data-Driven Decision Making | Stakeholder Communication | Financial Impact Assessment | Generative AI Tools | Large Language Modules (LLM)| AI Strategy | AI Productivity | Prompt Design | Machine Learning | Competitive Analysis | Customer-Centric Mindset | Analytics & Experimentation | Responsible AI | Multi Modal Prompting | Prompt Evaluation | Prompt Iteration | Agile Project Management | Product Development | Agile Methodologies | Go-to-Market Strategy (GTM)| Cross-Functional Teams | Key Performance Indicators (KPIs)| Objectives and Key Results (OKRs)| AI Product Development | Data Science Principals | A/B Testing | User Research Studies | AI Voice Assistants | Data Analytics | Market Research | Product Performance Metrics | Retail Product Development | Software Development | Executive Communication | Business Case Development | Requirements Gathering | Market Analysis I am available to discuss to new opportunities. Please contact me at mary@vanotterloo.net.