Massimo Baccon

Background

About Massimo Baccon

I’m an experienced (20+ years) and very passionate marketing specialist, with an untiring curiosity for quality products, especially when it comes to food. I had and have the privilege to manage very inspiring brands, from local to global ones, facing stimulating context discontinuities including marketing science evolution. I knew extraordinary and visionary entrepreneurs rising to local ambitious challenges or driving very complex global businesses. and gained their trust. I’m able to generate enthusiasm and to guide people and organizations towards challenging goals, acting as a resolute but fair leader. I believe in my job being an exciting team-game, and I like to compete and win. And it always makes fun. How does success look like? Discerning my now aged product-ideas still winking at me from the shopping carts…well done Max! I’m a very positive guy, with an inborn sunny attitude. 3 clues to sense my personality: I love music at 360° (and play the piano), good food & wine (and test myself as chef sometimes…) and sport (I play tennis and like cycling with my old mountain bike).