Matthew Borin
Analytics Manager at Jackpocket
Based in New York, United States
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Seniority
Manager
Department
General Business & Management
Location
New York
Industry
Consumer Services
Company size
82
Contact information
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m•••••••@jackpocket.com
Phone
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Background
About Matthew Borin
Analytics manager with 6+ years experience turning data into insights: • Built a complex data model from many sources to create a comprehensive picture of Calibrate’s customer acquisition process. Stakeholders across the company confidently use this model as the source of truth for key metrics. • Led end to end analytics projects from data capture to dashboarding and predictive modeling. Defined key concepts and metrics such as attribution, user deduplication, customer lifetime value, and cost to acquire a customer. • Moved SimpliSafe from basic attribution to more empirical measurement of its media performance by implementing multi touch attribution, holdout tests, and geo experiments. Specialties: Data Modeling, Analytics Engineering, Data Warehousing, ETL, Dashboarding Tools: SQL, dbt, Google Cloud Platform, R, Python, Looker, Fivetran, Tableau
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