Max Forer

Background

About Max Forer

Max Forer leads the sports, entertainment & media team at Miller Nash and provides advice and counsel to name, image, and likeness (NIL) collectives, educational institutions, professional sports teams, agencies, management companies, amateur and professional athletes, and other sports and entertainment individuals and businesses. He has experience structuring NIL deals with collegiate athletes, including group licensing and real estate deals, drafting agreements for promotional campaigns, negotiating with sports agents and large sports agencies, and continues to structure first of its kind NIL deals, some that have been replicated around the country. Max has also assisted professional sports teams with private and public event agreements, giveaways, influencer agreements, various services and production agreements, artwork commission agreements, and ticket-related issues. Additionally, Max gained significant in-house experience when he worked with a professional sports franchise and arena client where he acted as assistant general counsel for a period of time and advised the organization’s management on various legal matters, including strategy, contract negotiations, business operations, and compliance. Max is a former Division I college football player and continues to stay at the forefront of the fast-moving college and professional sports landscape, closely monitoring state, federal, and NCAA legislative changes and proposed laws and providing clients with actionable insight into how to address the inevitable changes that recent legislation will bring. In addition, Max provides counsel on a wide variety of business and real estate transactional matters, including mergers and acquisitions, corporate finance, real estate financing, commercial leasing, purchase and sale agreements, commercial landlord-tenant disputes, easement agreements, and corporate governance matters for closely held businesses to Fortune 500 companies.