Mayank Behl

Background

About Mayank Behl

Online Marketing Solutions Architect and Web Analytics Veteran with experience in Internet Marketing, Web Analytics, A/B Testing, SEM, SEO, PPC, SMO, e-commerce, Affiliate Marketing, Social Media Marketing, online campaign management and payment gateways. Excessively worked with analytics tools like Omniture Site Catalyst, Omniture Test and Target, Omniture Recommendation Engine, Adobe Social Analytics, Google Analytics, Google WebSite Optimizer. Work Experience: • Web Analytics (Omniture Site Catalyst- Adobe Marketing Cloud, Web Trends, Unica NetInsight, Core Metrics, Google Analytics) • Web Analytics Optimization (Test & Target A/B testing and Multivariate testing) • Omniture Recommendation Engine • Omniture Data, Vista, Genesis, SAINT • Google Analytics API • Adobe Site Catalyst API • Ensighten, GitHub and Google Tag Management (TMS) • Node JS • Mongo, Teradata DBs • Google Cloud • Prediction Engines • REST APIs and Connections • Analytics Dashboard - Bootstrap, Data Tables, Pivot JS, Google Charts, Kibana • Cordova and Phonegap Hybrid Apps • Charles, Fiddler Packet Sniffer • Adobe Social Analytics • Yahoo Analytics • Google Website Optimizer • Surveys Analysis • AWStats • Pion • Vertster • Heat Map Tools • Digital Marketing • SEM • SEO • SMO • PPC • E-commerce and Payment Gateway Solutions • Affiliate Marketing • Social, Display and Promotional Online Campaign Management Search Engine Optimization and Marketing: • On page and off page SEO • Http headers Optimization • DNS and Reverse DNS Lookup • Google Webmaster Tools • Lynx, Wget, Curl and other offpage SEO Tools • Social Media Optimization • Reverse IP lookups • IIS, Apache configuration & Handlers • Malware and Diagnostic Tools • Mod_rewrite Module • htaccess optimization • RSS ans sitmap optimization PPC: • Campaign Management • Adwords • ROI Analysis • Keywords Optimization • Bid Management Google Adwords: • Campaign Management • Biding (CPC/CPM/CPA) • Keywords Search • Re-marketing