Meg Byrne

Background

About Meg Byrne

Are you looking for innovative ways to: • Attract more high-value visitors, tenants, or brands to your property • Enhance your brand reputation as a cultural or lifestyle destination helping you stand out in a competitive market • Drive long-term engagement and increase the overall value of your business I’m a strategic and dynamic senior marketing executive with 18 years of corporate and entrepreneurial experience in brand strategy, multi-channel marketing management, communications, and events—delivering over 125 integrated marketing and PR campaigns and more than 400 brand activations across B2C, B2B, and DTC. As an innovative leader, I take pride in mentoring marketing teams to success, consistently driving high-impact results grounded in a unified global vision. With a career spanning all facets of real estate marketing, I bring a rare 360-degree perspective to the table. From my early work as a retail broker at Grubb & Ellis (now Newmark) representing both landlords and tenants in lease and sale transactions, to leading the integrating marketing launch of luxury mixed-use residential and hospitality developments across Southern California at Los Angeles Magazine, and later serving as Marketing Director at CBRE for a 2.4 million square foot mixed-use destination in downtown Los Angeles—with a strong emphasis on tourism and hospitality brand strategy—I’ve developed a finely tuned instinct for understanding the customer, both B2B or B2C. Whether I’m advising a developer seeking to attract high-value retail, office, or hospitality tenants, or helping a property owner elevate brand visibility to drive consumer engagement—be it through hotel stays, dining experiences, or retail traffic—I thrive on guiding teams to stand out in crowded, competitive markets. Strategic, collaborative, and insight-driven, I deliver marketing solutions that unlock value and spark lasting impact. If you're seeking a strategic marketing advisor to elevate your brand and drive measurable growth, I welcome the opportunity to connect. You can reach me directly at meg@harmonymktg.com.