Megan Doyle

Background

About Megan Doyle

I am a driven student leader from Louisville, Kentucky passionate about marketing opposition within the CPG or spirits industries. In the summer of '24, I served as a Brand Marketing Intern at Heaven Hill, where I contributed to eight brand portfolios, focusing on strategic growth and tactical improvements. In this role, I conducted brand audits, developed social media strategies, performed competitor analyses, and managed campaigns to provide actionable insights and ensure alignment with brand standards for the Executive Leadership Team. In the summer of '23, I interned at Peggy Noe Stevens & Associates and the Bourbon Women Association. At PNSA, I gained experience in product development and experiential marketing, contributing to the planning of a $92 million distillery project in Kentucky. Additionally, I supported the Bourbon Women Association by developing social media content and designing new product offerings for the Bourbon Women retail store during my apparel internship at Greek House. I also attend the Bourbon Women National Symposium Conference, the only consumer-based, female-focused whiskey conference in the U.S. I am eager to expand my professional network within the industry. Please feel free to connect with me here or reach out via email at doylems2@miamioh.edu.