Melina Kellam
Product Marketing Manager at Foundu
Based in Brisbane, Australia
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Seniority
Manager
Department
Advertising & Marketing
Location
Brisbane
Industry
Software Development
Company size
88
Contact information
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m•••••••@foundu.com.au
Phone
5 credits+61 ••• •••• ••••
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Background
About Melina Kellam
I am passionate about helping customers and businesses succeed through training and engagement on SaaS products I genuinely believe get results. I’ve trained thousands of customers from tailored face to face, to online training globally, with consistently great feedback from customers. On the other end, I'm also passionate about building a customer centric product through sharing customer feedback and experience with product development. My experience includes- Training content development - SaaS product training - Product demos - Account management / client relationships - Email marketing - In-app marketing - Mobile marketing - Email marketing automation - Customer lifecycle marketing and automation - Online community management - Community engagement - Managing customer feedback - Building advocates - Customer/User research for UX & product development - Beta testing - Video production - Automating registration and comms process for online training - Competitor research - Gathering feedback from ideal customers / personas - Building marketing automation for the customer lifecycle - Knowledge of learning management systems (LMS)- Presentation development and delivery - Working with marketing, product development, partner channel, and customer success teams.
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