Melissa Sargeant

Background

About Melissa Sargeant

As a 4x Chief Marketing Officer and 1x Chief Growth Officer, I create & oversee marketing strategies, enabling a growth-focused organization to achieve its revenue goals. I am known as a modern-marketing pro with a proven track record of transforming five different organizations at different stages of growth to exceed pipeline/revenue goals. I enjoy the real leadership work—developing a mission, defining values, and creating a culture that champions an organization's people and vision. My #1 job as a leader is cultivating the next generation of marketing, sales, and product leaders. These career accomplishments illustrate my expertise: Marketing transformations that result in 5x pipeline growth & 3x revenue growth. Go-to-market strategies that consistently exceed pipeline & revenue goals, including partnerships with Chief Revenue Officers to ensure marketing strategies align with business goals & revenue objectives. Leveraging campaign ROI data & analytics to inform future marketing & business decisions, creating category-winning brands. Organizational leadership. I’m people-driven & values-focused. The world’s best high-performing organizations are successful due to a strong culture & growing talent pipeline. DEI Focus. Throughout my career, I’m proud to have served as an inclusion champion for women in technology. In addition to enjoying brand storytelling in podcast interviews, panel discussions, or keynote addresses, I’m a proud founding member of CMO Huddles, whose purpose is to bring together & empower an elite cross-section of B2B Chief Marketing Officers (CMOs) to share, care & dare each other to greatness. In the future, I hope to serve on a board to leverage my industry expertise & provide marketing strategy & leadership guidance to organizations. “I’m not here to be right. I’m here to get it right.” ~ Brené Brown “The most important thing I’ve learned is that what you do will never define you for long. Who you are always will.” ~ Abby Wambach “Courage allows the successful woman to fail - and to learn powerful lessons from the failure - so that in the end, she didn’t fail at all.” ~ Dr. Maya Angelou