Meredith Evans

Background

About Meredith Evans

12+ years experience with loyalty planning and strategy, personalization, app launch, and omni-channel marketing campaigns. End to end loyalty program development, from ideation, program research & design, financial & analytics planning, technical integration, marketing campaign, to program launch. Experience evaluating and implementing CDP (Salesforce Data Cloud) to build the foundation of unified customer data followed by loyalty (Salesforce Loyalty Cloud) technology implementation to drive business goals and priorities. Passionate about loyalty, customer data analysis, CRM marketing strategy, digital innovation and always eager to learn new skills to further my professional career development. I enjoy getting to know my coworkers and building strong relationships with cross functional partners across numerous departments - a truly important part of loving what you do is enjoying the company of the people you work with! On a personal note, I like to balance my career with outdoor activities, sports, and travel. I have been involved in sports all my life which I feel has shaped me into the leader and diligent worker I am today.