Meredith Newbold Smith

Background

About Meredith Newbold Smith

I am an experienced and ambitious Global Marketing professional with 20 years' experience in end to end marketing luxury, celebrity and lifestyle brands. From concept and product development to licensing and in-store experience, I have globally commercialized, with 360 market launch/execution guidelines, over 20 new beauty products, a 43 sku skincare range and designed and opened a new spa and boutique in NYC. I have worked across categories with a focus on consumer products, retail and hospitality. My strengths are centered around: 1. Deep relationships My passion for understanding people and patterns pushes me to develop strong relationships with both my direct team and mentors and cross-functional partners while simultaneously understanding consumer mindsets to drive innovation and support. Curiosity I am passionate about taking an idea an turning it into an immersive experience. I thrive on new concepts, particularly bringing ideas from other categories to create a spark. I love consuming content and nothing gets me more excited than spotting new trends. Decisiveness I am not afraid to make decisions. I have the ability to take complex principles and translate into actionable strategies. I typically need little direction and can work independently. I tend to look forward while learning from past decisions. I am an avid reader and traveler, passionate about social causes, and I love new adventures! I am an INTJ and an Enneagram type 5.