Mervyn Wright

Director Collaborative & Joint Business Planning Selling Negotiations at The Coca-Cola Company

Based in Washington, United States

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Seniority

Director

Department

Other

Location

Washington

Industry

Food and Beverage Services

Company size

54K

Contact information

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Email

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m•••••••@coca-colacompany.com

Phone

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Background

About Mervyn Wright

A proven leader with extensive experience in building brands and businesses that develops long lasting loyal relationships that consistently delivers unprecedented results. Often called upon to maximize stakeholder value through innovative strategies and actionable consumer and marketplace insights, uncovering new opportunities that drives sustainable growth and margin expansion. An inspirational leader with an entrepreneurial approach to building sustainable growth strategies that enables optimal value realization. Attributes: Thought Leader • Strategic Thinker • Analytical • Visionary • Collaborator • Results-Oriented • Influencer • Inspiring Leader Core Competencies that Drive Results Strategic Planning | B2C | B2B | Growth Strategies | Marketing Strategies | Digital | Omni-Channel | Product Marketing | Brand Management | Brand Architecture | Commercial Strategy | Revenue Growth Management | Client Relationship Management | Business Development | M&A | Competitive Analysis | Consumer & Market Research | Consumer Insights | Data Analytics | Attribution Measurement | ABN Testing | AI | Executive Reporting | Agile | Design Thinking | Product Lifecycle Management | Innovation | Concept Testing | Commercialization | Forecasting | Demand & Production Planning | Negotiation Strategy | Change Management | Organization Planning | Capability Development | Talent Management | Mentor | Coach

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