Michael Ebner

Background

About Michael Ebner

Diligent and responsive Art Director and design executive with comprehensive experience in agency and in-house environments. Known for clearly communicating ideas, information and concepts in a way that makes them meaningful, impactful and relevant. Enjoys challenges; recognized for leading well under pressure and guiding teams to achieve results. Highly adept at working with diverse individuals, both within the organization and with stakeholders. SKILLS Branding Content campaigns Design and communication Digital design Packaging design and production Project management Team interaction and leadership Web development and design White papers/long form design SPECIALIZED TECHNOLOGY SKILLS Adobe Creative Suite; Basecamp; CSS; Email design and coding; ExpressionEngine; HTML; Marketo Design Studio; Wordpress; and Wrike REPRESENTATIVE KEY PROJECTS Led design of Ganeden Probiotic Innovation Jumpstart contest online platform; designed user interface and built out front-end authentication for login, accounts, forms, and submissions; built out back-end for contest management; program offered coaching, marketing, and cash assistance to a customer launching food products. Developed a new brand for Ganeden’s probiotic ingredient, focused on the livestock industry; developed a consumer facing brand of probiotic-enhanced products, including yogurt, milk, and bottled smoothies. Redeveloped brand collateral for the GanedenBC30 brand to be more modern, relevant, and cohesive; included logo, sell sheets, brand guidelines, PowerPoint template, emails, and other collateral. Redeveloped Kerry ProActive Health Sampling Program packaging and collateral to deliver a more organized, compelling experience for customers when receiving a sample.