Michael Ivins

Background

About Michael Ivins

As a photographer at College of the Holy Cross, I capture and share the stories of the campus community through compelling images and multimedia. I have over 20 years of experience in commercial photography and videography, working with clients such as Major League Baseball, NASCAR, Boston College, and The Boston Bruins. I am also a Hootsuite Certified Professional, with skills in social media marketing, digital media, and digital marketing as well as a FAA Part 107 licensed commercial drone pilot. In my previous role as a marketing producer at Boston Red Sox, I provided digital strategy and content production across all marketing platforms, with a focus on marketing innovation and XR/AR/VR. I produced, shot, and edited 8K 360 content for sponsored VR activations, led the production of in-stadium AR campaigns, and created branded AR lenses for sponsors and social channels. I am passionate about leveraging both traditional and emerging platforms and technologies to advance marketing and communication initiatives and create engaging customer experiences.