Michael Krider

Background

About Michael Krider

Marketing and Product Experience leader with 15+ years of experience at the intersection of entertainment, technology, and growth, I specialize in launching disruptive brands and shaping consumer experiences that drive culture, engagement, and revenue. From live-streaming platforms to globally celebrated shows and films, I've collaborated with high-profile talent and stakeholders to deliver creative campaigns that don't just capture attention — they set trends.Today, I'm focused on advancing innovation in AI-driven marketing and product development. As a champion of lean, high-impact teams, I bridge the gap between creativity, data science, and growth strategy. My approach blends cutting-edge generative AI with culture-defining storytelling to shape meaningful connections with B2B and B2C audiences.Notable Achievements:Brand Builder: Led the growth and launch of content platforms and new business models for major brands like Hulu, DreamWorks, and Caffeine.Creative Innovator: Known for award-winning work that has earned Clio, AdAge, Digiday, and Shorty Awards.Growth Accelerator: Proven track record of scaling brands with a relationship-first, customer-centric approach.Areas of Expertise:Brand Launches | B2B & B2C Growth | Originals & Content Strategy | Live Streaming | Experiential Campaigns | AI-Driven Marketing | Data-Driven Storytelling | Platform Monetization | Product Marketing