Michael Pistorio

Background

About Michael Pistorio

As a marketing specialist at Music & Arts, I am responsible for developing and managing nationwide, omnichannel marketing campaigns to grow the private lessons business, which is a leading provider of musical instruments and lessons. With over 5 years of experience in B2C marketing and business operations, I have a proven track record of driving new student enrollment and retention through full acquisition-funnel marketing strategies. I am passionate about leveraging customer experiences to drive business growth and am always looking for ways to add value to any company I am part of. I work closely with multiple cross-functional teams across all channels of the business, project managing marketing campaigns from conception to analytics reporting. I also oversee the execution and consistency of the Lessons brand and create marketing strategies that can be executed at regional and local store locations. In my spare time, I enjoy reading and spending time with my dog.