Michael Roy

Background

About Michael Roy

With over 18 years of experience at the forefront of social media management, I have dedicated my career to elevating the guest experience at Alaska Airlines. As the Social Care Program Manager, I lead a dynamic team of social care agents who are committed to crafting seamless journeys for our guests across diverse social channels. My role extends beyond traditional customer care. I delve into Corporate Communications insights, shape narratives, and fuel Social Marketing Engagement efforts. Together, my team and I ensure every interaction reflects our brand's dedication to excellence and innovation. My passion for social care and communication drives me to continually share my expertise through strategic initiatives and mentoring junior staff. I thrive on exploring new opportunities in social media solutions, always seeking ways to enhance engagement and deliver exceptional service. Beyond my professional achievements, I cherish the opportunity to mentor the next generation of social media professionals and contribute to community engagement. I am excited about the future and the possibilities it holds for both myself and the ever-evolving field of social media.