Michael Seidler
Head of Strategic Partnerships & Business Development at Small Planet
Based in Brooklyn, United States
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Seniority
Director
Department
Sales & Business Development
Location
Brooklyn
Industry
Software Development
Company size
32
Contact information
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m•••••••@smallplanet.com
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Background
About Michael Seidler
I lead business development and strategic partnerships for Rover, a behavioral data platform built at Small Planet. I helped build the business from the ground up — shaping go-to-market, signing early B2B clients, and scaling it from pre-revenue to profitability. I own the full sales cycle and manage key consumer insights and ad tech relationships, including Circana (formerly NPD), Attain, MFour, and Pogo.Before moving into business development, I spent more than a decade leading digital product development initiatives for brands including the NBA, Disney, FanDuel, Oakley, Girls Who Code, and The NPD Group.
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