Michael Storey

Background

About Michael Storey

I am a UX and product development executive with over 25 years of experience leading high-performing teams and driving customer-centric innovation in both consumer and B2B enterprise systems. My expertise spans product design, branding, marketing strategy, and AI-driven UX innovation, helping businesses scale and transform their digital experiences. As Chief Experience Officer (CXO) at RentSpree, I lead strategic UX design and AI-powered product development, driving user growth and engagement.Head of Global Creative Services at Amazon, I directed global teams to reimagine customer, and employee experiences and product design for millions of users.My ability to scale teams, align business goals with product strategy, and implement cutting-edge technologies has helped shape industry-leading digital experiences. My career began in both print and digital media, working my way up to design director in the UK before transitioning into global UX, product development, and design strategy. Over the years, I have built and managed teams ranging from 10 to 200 members, driving innovation and business impact at companies like Amazon and RentSpree. My focus has always been on creating seamless, engaging user experiences that enhance customer satisfaction and business growth. I am passionate about blending creativity with technology to drive human-centered innovation and deliver transformative results. Whether it’s scaling teams, enhancing AI-driven UX, or crafting strategic product roadmaps, my approach is always centered on delivering meaningful impact. Let’s connect and discuss how UX, product strategy, and AI-driven design can create exceptional digital experiences.