Michael Treutel

Background

About Michael Treutel

20 years of experience in leadership positions in marketing, communications, product management and sales in internationally and nationally. Expert in B2B-Marketing, delivering tailored strategies across market segments and regions, nurturing sales leads and driving revenue and growth. Very good grasp of technologically complex products, strong in translating technical features into customer relevant messages to reach and cater influencers and decision-making audiences. Successful in planning and implementing effective, integrated marketing and communication campaigns and go-to-market strategies. Competent knowledge in brand positioning and brand management, maximizing brand awareness and customer engagement. Wide-ranging experience in communication and budget planning and monitoring. Results-driven, flexible and strong team player, with a proven track record of driving revenue through campaigns in all Marketing disciplines. Open-minded leader, striving for pragmatic and innovative solutions and demonstrating strength in implementation. Extended experience in leading diverse (cross-cultural, cross-functional, matrix organization) teams and driving and execute change in organizations. Passionate about helping companies to create strong brands, expand market share and achieve sustainable, profitable growth.