Michael Wonjung Kim

Background

About Michael Wonjung Kim

Core Competencies- Ability to design, conduct and synthesize various forms of quantitative and qualitative data/information to guide brand direction- Experience of building brand strategy for Korea’s largest brands including but not limited to Samsung electronics, Hyundai Motors, SK Telecom, Kakao, etc - Working and managing multiple projects and vendors at the same time- Turning insights into actionable plans through knowledge from Brand Strategy through Brand Activation- Set & measure Brand KPIs for Koreas largest brands through brand valuation projects- Strong set of presentation skills, verbal and written communication skills based on over 10 years of consulting experience and reporting to C-level executives. Work Experience(Total: 15 years & 2 months): 2016.01 ~ today Interbrand Seoul, Director Brand Activation 2009.07~2015.12 Interbrand Seoul, Associate Director Brand Strategy 2006.07 ~ 2009.07 Proctor & Gamble(P&G) Korea, PR manager 2001.09 ~ 2003.09 20th support group, 19th TSC U.S. Army, Daegu Korea.