Michaela Alt
Head Group Marketing at Llb Banking
Based in Liechtenstein
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Seniority
Director
Department
Other
Location
Liechtenstein
Industry
Banking
Company size
1.2K
Contact information
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m•••••••@llb.li
Phone
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Background
About Michaela Alt
As Head of Group Marketing at Liechtensteinische Landesbank I am responsible for brand positioning, strategic marketing and multi channel management. With over 20 years of experience in the Financial Services Industry I have strong background and know-how with definition of brand vision and values, re-brandings, digitalization in banking, change processes, online marketing and post-merger integration projects. I worked in Liechtenstein, Switzerland and Germany with business experience in Middle East and Asia. An astute, networked personality with empathy and a broad range of expertise, entrepreneurially-minded and distinct communication skills.
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