Michaela Maunders

Background

About Michaela Maunders

Fifteen years’ practice in PR and communications in press, utilities and highways sectors, leading on national corporate campaigns, media management, social media engagement and managing risk. I bring people together to work collaboratively on complex issues to achieve common outcomes. I’m a good motivator, reliable and passionate about delivering excellent communications. I can manage opposing priorities, influence key stakeholders and have excellent empathy. I’m currently leading the communications, customer and stakeholder engagement across all Balfour Beatty projects in the north of England including the A66 Northern Trans-Pennine project, and M1/M62 concrete barrier scheme. I’m also a member of the Chartered Institute of Public Relations and have completed six years of continued development which means that I am an accredited practitioner and committed to career-long learning and the highest professional standards. Key skills Leading on multi-media campaigns • Working collaboratively with specialists from different teams developing and delivering key messages on a range of different channels Social media engagement • Creating engaging content for Twitter and Facebook and using social media evaluation to benchmark campaigns and communications against each other to show continuous improvement Stakeholder engagement • Planning timely and accurate updates and managing stakeholder expectations • Negotiating with stakeholders to solve ongoing issues/problems Internal communications • Planning and organising events communicating sensitive issues around organisational changes as well as creating newsletter and videos • Internal advisor for senior leaders Public Affairs • Engaging with and monitoring key stakeholders with regards public policy mainly around air quality Media relations • Proven results in developing media relations and creating the narrative to tell a story Managing brand and style • Ensuring the brand and house styles are followed Strategic planning • Creating a route based approach to all communications and developing and aligning it to organisational, programme and project objectives People management • Providing strong leadership ensuring clear direction tactfully and diplomatically