Michelle Athersmith

Background

About Michelle Athersmith

Experienced digital marketing lead with a proven track record of driving impactful campaigns across the full digital spectrum. With nearly 15 years of experience, I'm skilled in SEO, paid advertising, email marketing, event strategy, people management and campaign delivery. I have also proven myself as a results-oriented business director, excelling at team retention, client growth and business development on a global scale. My ability to manage projects from inception to completion, combined with a keen eye for detail, ensures seamless execution and measurable success. Key strengths include- Strategic thinking: Developing and implementing data-driven digital marketing strategies- Team leadership: Inspiring and motivating teams to achieve exceptional results- Cross-channel expertise: Proficient in managing campaigns across various digital channels- Analytical skills: Leveraging data to optimise performance and drive ROI- Client relationship management: Building strong partnerships and delivering exceptional value- Implementing process: Creating and developing processes to improve team efficiencies.