Michelle McBerry

Background

About Michelle McBerry

From Operations Management to Program Management, I identify business needs and seek appropriate solutions. Intuition, creativity, and determination fuel results. Whether the result is a maintained 15% YoY growth for an established business or 75% revenue growth for a struggling nonprofit, my solutions meet the desired results. I bring a fresh set of eyes, a strong intuitive sense, and creative solutions that work. Adaptability and flexibility are essential as every business is unique with distinct needs. My experience ranges from work on large corporate projects to overseeing operations of smaller corporate facilities and small businesses as well as running non-profit organizations and coordinating non-profit events. As a creative and compassionate leader, I believe it is beginning with passion and people that products yield profits. Ingenuity and diversity propel me. I am unafraid to learn, grow and change. Adept at collecting and disseminating information and a bit of visionary, I enjoy working in teams, with clients, and individually to make a difference. My goal is to imbue possibility: inspire, message, beautify, uplift, and empower. My loves include art, business and the written word. ACCOMPLISHMENT HIGHLIGHTS: Revenue Growth | Productivity | Process Improvement | Data Driven Analysis | Customer Retention & Customer Success | Marketing/Sales/Training | Leadership | Employee Satisfaction & Morale Revenue & Growth: • Maintained 15% YoY growth for established business (Everbrite) • Increased revenue 70% for struggling non-profit (GCRAG) • Increased event participation by 25% with no budget increase (Denver Academy) Productivity & Process Improvement: • Reduced training time from months to weeks • Reduced absence impact via cross-training • Maximized resources by establishing quarterly goals • Inventory management from QuickBooks • Optimized distributor shipping methods • Protected vital knowledge, improved information retrieval • Resolved security, quality, and cycle time issues with system implementation • Resource reduction, reporting and documentation consistency via CRM/Knowledge Base Customer Success & Retention: • Enhanced website increasing sales and product inquiries creating product videos, testimonial database, quarterly newsletters, and targeted marketing campaigns • Developed one size fits all product marketing tool • Customer segmentation for 75K CRM contacts Improved Morale: • Recognition program • Wkly meetings + monthly and quarterly events • Changes based on Employee Satisfaction Survey results