Michelle Randall

Background

About Michelle Randall

20+ years of experience within the B2B tech, driving revenue growth and brand amplification across a wide range of businesses - from early stage start-ups to leading large corporate teams. Skilled in marketing strategy and execution, sales and marketing alignment, and developing high-performing teams. Builder of pipeline and revenue, along with customer community and loyalty. Industry speaker (best practices in marketing, leading, growing and scaling teams, work/life balance), and improving the customer experience Podcast - Customer Experience - Balancing Customer Sentiment (2023): https://rb.gy/arokv Webinar - Digital Transformation - Are We Still Transforming?(2023): https://rb.gy/xgrdr Webinar - Empower Agents, Improve Customer Experience (2023): https://rb.gy/zrpy5 Webinar - Do More with Less and Improve CX (2023): https://rb.gy/8f0dk Podcast - How to Improve Agent Engagement (2023): https://buff.ly/3KsDqxh Article - Why No One Wants to Work for You (2022): https://bit.ly/3uz5I0e Webinar - The Modern Customer Experience. Is Your Contact Center Keeping Up?(2022)- https://rb.gy/s0ewv Marketing Sherpa Podcast - Trust Your Gut - Always (2021): https://bit.ly/3NwtJNV Webcast / Virtual Conference (SaaStr at Home 2020): The Secrets of Building a Best-in-Class Marketing Team for Each Stage of Growth Webcast / Virtual Conference (Comcast Business Guest Speaker) Scaling Marketing (2020) Podcast -"The Life Design" podcast, The One Question that Changed Everything (Work / life balance): https://bit.ly/3LkXKyy Podcast (How to be a strategic marketer - CMO Insights): https://bit.ly/3qLeLdd Speaker: Scaling Best-in-Class Marketing teams Specialties: Leading, building and scaling remarkable teams; revenue performance management, sales & marketing alignment, ABM at scale, shared sales & marketing metrics (one view of the truth), branding strategy & management, integrated online & off-line campaigns, demand generation, customer lifecycle management, web strategy, online communities, market research, analyst relations, public relations, customer advocacy, channel & partner strategy, international expertise (lived and worked in the UK and France for 5 years) and product marketing