Michelle Randall
Digital Content Director at Greenpark
Based in City of Cape Town, South Africa
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Seniority
Director
Department
Advertising & Marketing
Location
City of Cape Town
Industry
Advertising Services
Company size
495
Contact information
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m•••••••@greenpark.digital
Phone
5 credits+27 ••• •••• ••••
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Background
About Michelle Randall
Multi-skilled strategist and content specialist with 15+ years of experience spanning: digital, social and inbound marketing, SEO, advertising, editorial, film and television. Highly proficient at strategising and producing compelling, B2B and B2C SEO-optimised and scalable content, CRM and social strategies, and brand and creative proposition development, across different channels and media in various industries, including: travel and hospitality, home and lifestyle, food and beverage, education, health and wellness, film and television, fintech and finance, luxury goods and FMCG. Beyond digital, some of my personal achievements and career highlights include speaking at the 2018 International Conference on Digitalisation and Sustainable Tourism, hosted in Mauritius, where I spoke about destination marketing and how to create and distribute new narratives to reach younger audiences. I've contributed as an editor to the United Nations Development Program (UNDP) in Afghanistan and Rhodes University's Environmental Research Centre in the Eastern Cape.
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