Michelle Specht

Background

About Michelle Specht

My career began in 1990 as an aerospace engineer designing a homebuilt supersonic jet BD-10—an experience that shaped how I approach innovation, precision, and problem-solving. Since then, I’ve built over 25 years of experience in product and marketing management with a strong engineering foundation across the aerospace, automotive, outdoor power equipment, and RF industries. I’m hands-on, practical, and focused on results that matter—delivering products and programs that perform and drive real business growth.At Bird Technologies, I work across teams to shape product strategy, lead launches, and strengthen both legacy and next-generation solutions. I thrive on connecting technology with customer needs—translating complex ideas into clear direction and measurable outcomes.Leveraging my engineering background, I bridge the gap between technical design and market success—aligning innovation with what customers truly need. I’m known for leading with energy, clarity, and purpose, bringing people together to solve challenges, challenge assumptions, and deliver results.I’m passionate about innovation, collaboration, and building products that make a difference for the customers who depend on them every day.